Email & Retention
Klaviyo email and retention marketing that drives repeat orders
True growth is compounded on the backend.
We design automated lifecycle flows, post-purchase sequences, and database segment campaigns to drive repeat orders and maximize customer lifetime value (LTV).
- Klaviyo Automation
- Flow Optimization
- Segmentation
Our approach
Acquisition gets expensive. Retention pays it back.
Every customer you acquire through paid media costs money up front. Retention is how that cost turns into profit: a second order, a third, a customer who comes back without being paid for again.
When repeat revenue rises, lifetime value rises, and you can afford to pay more to win a customer than competitors who only sell once. Retention is what lets acquisition scale.
Flows first, then campaigns
We start with the automated flows that run every day in Klaviyo: welcome, browse and cart abandonment, post-purchase and win-back. These earn revenue on autopilot, so they get tuned first.
Then we segment your list and send campaigns to the right customers instead of everyone at once, testing timing, content and offers to lift revenue per recipient.
Connected to paid acquisition
Email isn’t run in a silo. What customers buy on the backend informs which products and offers we lead with in ads, and lifetime value informs how much we can spend to win each customer.
What’s included
Every customer you paid to acquire, worth more.
- 01
Lifecycle flows
Welcome, browse and cart abandonment, and win-back flows built and tuned in Klaviyo.
- 02
Post-purchase sequences
Follow-ups that turn a first order into a second one.
- 03
Segment campaigns
Campaigns sent to the right slice of your list instead of everyone at once.
- 04
Flow optimization
Timing, content and offers tested to lift revenue per recipient.
- 05
List health
Clean lists and sensible sending so messages land in the inbox.
- 06
Paid and email working together
Retention connected to acquisition, so LTV informs how much you can pay for a customer.
How it works
Four steps, one system.
01
Audit
We audit your conversion paths, campaign structures, and tracking setups to pinpoint immediate revenue leaks.
02
Strategy
We build a concrete performance playbook mapping out landing page designs, ad budget distributions, and creative concepts.
03
Build
We construct your campaign architecture, code custom landing pages, and wire server-side conversion tracking scripts.
04
Scale
We launch campaigns, review data weekly, scale budgets behind winning creative, and optimize funnels to compound returns.
Who we work with
Built for businesses where every lead has a real dollar value.
Plastic Surgery & Med Spas
Aesthetic practices where the real value of a lead is decided in consultation, so tracking has to follow it to the procedure.
See the case study →Healthcare Practices
Clinics and private practices that need booked appointments from patients who show up, not just form fills.
E-commerce & Luxury DTC
Brands selling considered, higher-ticket products where trust and creative carry the sale.
See the case study →Coaches & Course Creators
Webinar, application and call-booking funnels where lead quality decides whether ad spend pays back.
Public Adjusters
High-value claims where the right lead is worth far more than its cost, and speed to lead decides who gets the case.
Local Service Businesses
Owner-led SMBs that need a steady flow of qualified calls and bookings they can trace back to spend.
Is this a fit?
Signs you need this.
- Most of your revenue comes from first-time buyers.
- Your email flows were set up once and never touched again.
- You send the same campaign to your entire list.
- Rising acquisition costs are squeezing your margins.
Sound familiar? We’ll find where revenue is leaking.
Book A Revenue Systems AuditFAQ
Questions, answered.
Which email platform do you use?
We build and optimize in Klaviyo.
Can you work with our existing flows?
Yes. We start by auditing what’s running, then rebuild or tune the flows that matter most.
Is retention only for e-commerce?
No. Coaches, course creators and service businesses use the same principles: nurture sequences, re-engagement and offers to past customers.
How much does it cost?
Every engagement is scoped to your goals, channels and ad spend, so we don’t publish a rate card. We walk through pricing on the audit call, once we know what the work actually involves.
Book A Revenue Systems Audit
We’ll review your acquisition system and identify your biggest growth bottlenecks.
Book A Revenue Systems Audit